De Benneville "Bert" Bell (February 25, 1895 – October 11, 1959) was the National Football League (NFL) commissioner from 1946 until his death in 1959. As commissioner, he introduced competitive parity into the NFL to improve the league's commercial viability and promote its popularity, and he helped make the NFL the most financially sound sports enterprise and preeminent sports attraction in the United States (US). He was posthumously inducted into the charter class of the Pro Football Hall of Fame.