Arthur Carlson, aka "The Big Guy" is a fictional character on the television situation comedy WKRP in Cincinnati (1978–82), the general manager of the low-rated Cincinnati radio station WKRP. The character was also a regular on the "revival" series, The New WKRP in Cincinnati (1991–93), still working as general manager of WKRP. He was played by Gordon Jump in both shows.